
Unlock AI-Powered Optimisation for Your B2B Marketing Funnel
According to Forrester Research, lead nurturing through optimised funnels can lower the cost-per-lead by up to 33% and generate up to 50% more qualified sales leads.
AI JourneyFlow specialises in enhancing your B2B marketing strategy by optimising your lead funnel process through the lens of AI tooling (existing and new) to access enhanced automation, deeper insights, enabling you to streamline your lead management and improve overall performance.
Whether you need a detailed action plan, ongoing support, or a complete overhaul of your marketing funnel, our tailored services are designed to drive strategic growth and deliver measurable results. Partner with us to navigate your path to an AI-optimised marketing funnel for maximum pipeline velocity and momentum.
Services
Our goal is to assist B2B marketers by reviewing their lead funnel, identifying gaps and opportunities for scale and optimisation. To enhance automation and provide deeper insights, we apply an AI lens and make recommendations to help drive improved performance and growth. By identifying gaps and opportunities, we help you focus on a clear, actionable pathway solving tension in your funnel to optimising or innovating your funnel process against the backdrop of AI a new and powerful tool.
1
Discover
Exploring lead funnel optimisation opportunities
Ideal for organisations/teams:
-
needing to scale and/or optimise lead funnel outputs
-
experiencing budget constraints
-
wanting to leverage AI effectively
-
developing their people
-
taking time for deep thinking
Starting with a one-hour discovery session to explore requirements, followed by a detailed workshop tailored to your team size and structure. The output is a summary of actionable recommendations to incorporate into your B2B marketing strategy.
2
Assessment
Dive deeper and explore actionable solutions
Ideal for organisations/teams:
-
needing support to move from planning to a clear action plan
​
AI JourneyFlow Assessment builds on the ideas and insights garnered from the Discovery phase and dives deeper into your top priority with an activation Workshop. We collaborate to develop a detailed action plan, complete with assigned responsibilities and timelines. The outcome is a measurable, AI-supported lead funnel optimisation strategy to drive continuous improvement.​
3
Fractional Support
Breathe life into lead funnel optimisation strategies
​
Ideal for organisations/teams:
-
wanting support to overhaul their lead funnel approach
​
AI JourneyFlow Fractional Support offers comprehensive, research-driven assistance. This service includes the 'Discover' and 'Assessment' services and overlays the AI JourneyFlow Framework to carry out a comprehensive analysis of your current tooling and funnel process to identify all tangible improvements and gains to maximise the velocity of your lead funnel. Support to execute is also available aligned to your needs.
Speaking Engagements
Are you looking to bring clarity and actionable insights to your next event or company kick-off? My passion lies in helping Go-to-Market (G2M) teams unlock the power of AI.
Speaking on topics like AI-led change within G2M functions and how AI can supercharge G2M processes, whether it's inspiring, sparking ideas for innovation, I ensure that every conversation leaves your audience energised, curious and ready to explore the next big shift.
​​
Events - energise your audience with AI insights that inspire action and growth
Workshops - hands-on sessions to uncover AI integration opportunities
Panel Discussions - engaging and insightful participation on AI topics



Get in Touch
